Promoting Italy’s Cultural Heritage Digitally
Welcome to Italy’s Veneto region and to a digital project which is a source of real pride for Kumbe, not just because it is an example of a promotional and marketing web portal, but above all because it promotes and showcases 31 villas, castles, and stately homes which are a precious part of Italy’s cultural heritage.
It all started a few months ago, we spoiled it for you in our blog.
We have finally released the brand new ‘VilleCastelliDimore’ web portal online.
By ‘new’, we mean that such a website did not previously exist, it has been born out of the desire, determination and will of the owners of 31 famous and historic villas who believe that they could come together to promote this important and valuable part of Veneto’s history.
1. present and promote the locations which are part of this network through a new website.
2. support their marketing and aggregate everything that these properties have to offer
3. use the regional DMS to increase their visibility to users at the many touchpoints
We immediately embraced this ambition and began to work on it, beginning of course with the brand identity.